Christmas Time Tackiness

So, it's coming up on the Christmas time of year. Of course, here at work, it's been around for several weeks already. We've already been hit up by our customers for prizes to give away at their office parties. A few even go so far as to inform us they will be taking a large discount off their next invoice if we do not provide a gift. However, today topped all. One customer called up to find out where the gift we were supposed to send them was, because it hadn't arrived yet, so we were expected to drop everything to get them a tracking number on it. Of course, it had been delivered yesterday, but it still struck us as being very tacky! Maybe I'm just too sensitive though, would you conisder it as being beyond the boundaries of good taste??